Site Location: Home > Client Services > Research Services > International Research
Research Services
International Market Research
In today's world every product and service can be sold and delivered into almost any existing market.
If your company wants to grow you will eventually have to go international and explore new markets. The expansion of business initiatives into foreign territories is a natural progression of the company and it can represent one of the strongest opportunities for realizing strategic growth.
By selling into foreign markets, corporations can increase their profitability as fixed costs, technology and investments can be applied against a much larger potential revenue base. However, without a proper analysis and preparation a company can lose money because of inappropriate actions.
Effective International Market Research
Conducting research in other countries is not the same as in the domestic market, in terms of the interpretation of results. Differences in style and cultural expectations or requirements are subtler and more difficult to integrate into the analyses and cost structures vary widely by country. The expert project management of international research is key to its success, and the timing of international research should be constantly monitored.
Expantium is an international provider of business intelligence, capable of fulfilling all your domestic, regional and international research and market consulting needs. Our research professionals provide research, planning and advisory services to support the top management levels of international corporations.
We design, coordinate and interpret complete research projects for markets throughout Asia, Europe, The Middle East, North America, South America and Asia. Our flexibility in research approach allows us to undertake specific, in-depth research into a broad range of markets, bringing the same depth of knowledge to bear on the unique requirements of each individual Client.
Typical international research projects include:
| strategic opportunity assessment |
design of an optimal market entry strategy |
| global customer segmentation |
distribution and sales channel analysis |
| product positioning and pricing |
supply-chain and product margin analysis |
| business modeling and profitability forecasting |
competitive business intelligence |
| international testing of successful domestic concepts |
depth-analysis of products of international players |
To find out more about Expantium's work in this solution area or how we can support the growth objective of your organisation, please contact research@expantium.com, call one of our offices or complete the contact form.
