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Strategic Growth Management

Increased Market Access and Geographic Expansion
The expansion of an organisation into new territories is a natural progression of the company and it represents one of the strongest possibilities to realise additional growth. By entering new territories or expanding into foreign markets, an organisation improves its profitability as fixed costs, technology and investments can be applied against a much larger revenue base.

International expansion offers a range of benefits when compared to other growth options: it improves the risk-profile of the entire organisation, offers a company the possibility to establish a dominant position in its customer segments, can introduce new expertise, increases the value of the company's brands, qualifies the organisation for international distribution or supply agreements and makes it an attractive partner for Strategic Collaboration with foreign organisations. Additionally, it sometimes provides companies with a possibility to leverage foreign successful concepts back into its domestic markets.

The physical dislocation of foreign markets and their diversity, sometimes create a lack of information relative to these markets and consequentially, can increase the level of uncertainty and sometimes constitute an "information-barrier".
With the right instruments for market analysis and the use of the right information resources and research, companies can totally overcome this. Provided that an expansion-move is backed with the right support and analysis, the potential for growth is usually high.


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To find out more about Expantium's work in this capability area and how we can support the growth objective of your organisation, please contact strategicgrowth@expantium.com, call one of our offices or complete the contact form.